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Families at Amazon
Project type
Visual identity, global brand toolkit
Date
2022
Roles
Edwin Song - Art Director/Copywriter
Jedidiah Gardner - Senior Designer
Bee Park - Visual Designer
We conducted an analysis of Families at Amazon, an affinity group dedicated to empowering family caregivers and allies. By assessing their current state and future objectives, we collaborated to develop a unified brand identity that resonates throughout their global community network.
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