VDB Luxury

Utilized data extracted from the NWMLS database, a comprehensive compilation and analysis were conducted to generate information graphics and written content that effectively communicated prevailing market conditions and future projections. This data-driven approach served as the foundation for a targeted marketing campaign, employing direct mail and variable data techniques to reach and engage with over 10,000 recipients. The objective was not only to disseminate valuable market insights but also to foster new customer relationships. Additionally, recognizing the diversity of the audience, a strategic collaboration with native Chinese speakers facilitated the creation and delivery of a translated version of a saddle-stitched booklet, ensuring a more inclusive and personalized outreach strategy.